Our Experience

Photo: Sean Pollock/Unsplash

Foresight Marketing and Communications has an established track record in the professional services, not for profit and utilities industries.  Here are some examples of our key assignments:

Professional services

  • Developed and implemented a new staff incentive programne for a leading accounting firm
  • Managed the annual conference for partners and staff in the IT/Telecommunications/media team
  • Rolled out thought leadership marketing programs for leading accounting firm clients and staff
  • Facilitated the annual strategy planning day for partners targeting the state government sector and IT/Telecommunications/media sectors

Not for profit

  • Created and launched www.pets4life.com.au and manage the digital content marketing
  • Faciliated 8 focus groups across Sydney and produced a report on the findings for a major charity
  • Facilitated focus groups, conducted individual interviews and produced a report on the findings for a major charity
  • Recommended and managed an animal behaviour seminar for Willoughby residents
  • Wrote a marketing plan for a major animal welfare organisation
  • Developed information sheets on funding initiatives for ethics organisation

Utilities

  • Developed the customer and community engagement smart grid strategy for a leading energy distributor
  • Conducted secondary research on smart grid learnings from around the world and presented insights to the smart grid team
  • Managed a complex direct mail campaign for a leading energy retailer
  • Developed and implemented the direct marketing campaign for a dynamic pricing trial and achieved a 13% sign up
  • Managed qualitative and quantitative research projects for leading energy retailer
  • Managed major exhibits for energy retailer at the Home Show and Easter Show
  • Launched leading energy distributor into the Indonesian market
  • Developed the market entry strategy into New Zealand for a major Australian telco
  • Managed client engagement and product implementation for major telco in the UK.